iPhone 12 Pro Max. Is it worth it?

It is one of those cases that proves Betteridge’s law. When you personally don’t like something it is so easy to make generalizations about everyone else. So here is an article about how everyone is better off without the new iPhone 12 Pro Max.

When Steve Jobs introduced the first iPhone, it made a lot of sense. He put a camera into everyones’ pocket at the time when it was not possible. Back then when you were looking at a $500 iPhone, you were comparing it to either a $200 flip phone or a $2000 DSLR. While it was clearly more expensive than a regular phone, iPhone could make calls, took instantly sharable pictures, had games, basic apps, and of course it also stored all your music and thus replaced an iPod. iPhone was not just magic, it was also a good financial decision.

The first iPhone was heavily subsidised by the carriers and although you did pay $499 to buy one, it wasn’t the whole price of the phone, as you had 2 year contract with the network.
Also, this was not a first camera phone and not even the best camera in the phone. At that time Samsung had camera phones and Nokia had its N95 with a 5-megapixel camera.

Fast forward to today, iPhone 12 Pro Max with 500GB of memory costs $1800, has a camera, and can do about the same things that an equivalently priced iPad or even a Laptop can do. Does it make sense to buy one?

In the first paragraph $499 price was for a 4 GB model, the 8 GB model was more expensive, so why compare it to the top of the line iPhone 12 Pro Max? I would compare it to the 128 GB phone for $1099.

At the time of publication, I thought the new iphone cost me $1300, but as I was filing my return, I realized that after Apple Care, trade in value of my original phone ($250), and taxes, the actual full price of this phone (with Apple Care) is $1,757.80. This is 2/3 of how much I paid for top of the line MBP that I use for all my work. This is insane. What is more insane is that you hide this behind $55/months for 24 months payments. It seems affortable, but in practice is just a ridiculous amount for what is otherwise just a phone.

I don’t think it is fair to add Apple Care to the price of the phone. And the price is much more clear now, not hidden under $499, like it was before.

After ten days of testing it, for me it was a resounding No.

Bingo. “For me”. That should have been in the title.

The new camera is a bit faster, and it is definitely a lot brighter, but at the end of the day, that is it. It is still a tiny lens, and anything that isn’t close and steady gets pixelated, and blurry.

iPhone X camera is much worse, there is less detail. It doesn’t have ultra-wide lens and LiDAR for portraits. It doesn’t have Deep Fusion and Night Mode.

Apple’s promoted photography is mostly portraits, people sitting still, posing. I have two kids though, and they love to run. There is no way I can take their pictures on this phone without having them to pause, just like I do with my 3 year old iPhone X. I can always turn on the video, but the quality is no different from my 5-year old Sony RX 100 iv, in fact, I think the old Sony actually does better video.

I know it’s not only about the specs, but Sony RX100 IV can record 4K video only in 30p, while iPhone supports 24p and 60p. Also, it doesn’t have HDR for video and its battery will die after 280 shots.

iPhone Pro Max feels great in my hands, and I love the quality of the big screen, but that is it.

Back a few years ago when everyone went massive in phone sizes, the logic was that big phones were great for those who had it as their primary and only device. That’s reasonable logic, but in today’s world, I think it makes so much more sense to buy a tiny small phone, for rare calls and text messages, and then to splurge on a proper laptop, or a large iPad, for everything else.

Maybe it’s just me, but I don’t want to open my iPad or god forbid a laptop every time I want to open Instagram or TikTok. The phone is so much more than rare calls and text messages for many people. I like watching videos on a bigger screen while on the go. And the battery is massive without cases or portable chargers.

For between $1100 and $1500 one can buy an iPad Pro with 12.9 inch display, and a cellular connection. That’s a whole computer that you can touch, and a screen big enough to serve as a home TV. Now that’s a good deal!

iPhone 12 Pro Max is an even faster computer with a better display, faster cellular and a better camera. I would argue it is much better deal.

There are probably decent use cases for the new iPhone, although I can currently only think of one. If you are a narcissistic Instagram celebrity who loves to post selfies from a nightclub, this phone is for you. For everyone else, iPhone 12 Pro Max is not a smart financial decision.

Personally, I am going to save up the money and put them towards a really nice camera, with a real photo sensor, and a real lens. I am hoping for a Leica Q (Matte Black Special Edition), but that is rather expensive. Perhaps a Nikon or a Sony would do. Either way, for anything photo related, I would rather get a great camera with outrageously better photo quality. For everything phone, an old iPhone would do.

Oh, so Leica Q is a very smart financial decision? It costs more than $4500. Last time I checked there are a bit cheaper cameras out there.
I’m not saying that this take is wrong (although in some cases it is). I’m just saying that this whole article is about one man’s decision, considering his needs and use cases.
For some it could be the main or even only computer. So, they won’t have money for an iPad and a phone.
For many people iPhone is better camera than a Nikon, Sony or even Leica, because of the SoC. They take photos outside in front of the sun and iPhone processes it, so you can put it online. Sure after transferring it to the real computer, editing it, correcting, the photo from a real camera would look better, but most people don’t know how to do it or simply don’t have time or desire.
So please, let people enjoy things, even if you think that they are not for you.