For a couple of years now, Jason Snell at Six Colors asks people in tech to rate Apple in different categories. I like this idea to look back and give my opinion. I started last year and decided to keep a tradition (albeit a bit late).
Mac
Grade: B
Don’t get me wrong – M1 Max and M1 Pro are great for someone who needs it, but Apple didn’t do any hardware for me. Those 14” and 16” are too heavy, over-powered, and expensive for what I do. I still love my MacBook Air with M1, it is a great laptop, but we are still waiting for a redesign.
I like how iMac with M1 looks, those colors are great, but it’s small, so I’m still waiting for something bigger. Or for Apple display that doesn’t cost like a used car.
I think B is a good score, but compared with the year when the M1 was first introduced and the improvement the new MacBook Air was, it doesn’t compare favorably.
iPhone
Grade: B
Again, solid year for an iPhone, but I was so much in love with 12 Pro Max the year before that feelings from iPhone 13 Pro are much more neutral, comparatively. It is a great phone, better in some ways, but the telephoto lens is still a hit or miss. With 12 Pro Max, I loved shooting with it, this year, not so much. The rail is all scratched up, although the previous phone looked like a new one after a year of use.
iOS 15 didn’t bring many new features. It works, and the Live Text feature is spectacular, but that is mostly all the progress for the year. And I find myself restarting the phone pretty often, because of some small bugs.
iPad
Grade: B
The first category to improve year after year. Maybe the issue is with me, not with Apple, but I hear a lot of similar sentiment in Apple centred podcasts – I finally use the iPad for what it is, a remarkable consumption device. Before, I’ve set out to replace my laptop with an iPad Pro, and it worked. But was a bit worse in numerous things. Last year iPad mini came out and oh boy it is great. Yeah, the screen is lacking a bit, but otherwise it is a fantastic device. Small, but with the screen large enough to be comfortable, looks great, fast. And it finally allows an iPad to be the best iPad it can and not attempting to be something else.
Watch and Wearables
Wearables – Grade: C
Watch – Grade: B
I’m still waiting for the AirPods Pro update. The ones I have are already dying after just one year (the regular AirPods worked for 2 years). The battery doesn’t hold anymore, and the case glitches all the time, attempting to connect, even though it is closed. The AirPods Max are still too expensive and not comfortable to take with you.
Apple Watch on the other hand (sorry) is a different story. I don’t agree with those saying that this is a small update. I like my Series 7. I love the bigger screen and improved sensors (compared to my previous Series 5). But I have to mention that software is lacking a lot. All the watch faces are bad, each in their own way. There are not many apps. It becomes too passive device for such a price.
Apple TV
Grade: E
I don’t think anything changed much. Yes, the remote got updated, but it is still the same overpriced box, that I can’t recommend to anyone, but Apple fanboys.
Services
Grade: F
This is a bit emotional grade, but where do I start? First, it is a year 2022 and the best tier of Apple One is still not available in Latvia. That means I’m overpaying for the storage because I have to pay for Apple One Family and additional 2 TB of storage, since I have a bit more than 400 GB stored in iCloud. Apple needs to add the Premier tier everywhere or give more options for storage upgrade.
Apple News+ and Apple Fitness+ are still not available in Latvia, as in most of the world. Apple Music apps are a joke. Everyone is enraged with 1Password going Electron, but Apple Music is so much worse.
Activity app on Apple Watch is making things worse, not better. I’ve been wearing Oura ring and after comparing the two, I can’t believe I’ve listened to those prompts. Apple Watch is constantly trying to push you – more, faster, more effort. Regardless of how you feel. I’ve had COVID-19 and Apple Watch expected me to close all the rings every day. While I woke up a bit under the weather with Oura ring, and it noticed and recommended I take things easier, maybe even take some rest days. I think Apple Watch Activity can be harmful.
HomeKit
Grade: D
It’s the app that exists. I love my colorful Hue lamps, but I mostly use them through Hue app. If you want a HomeKit enabled camera, you’ll have to look around for some time.
Hardware Reliability
Grade: A
Although I mentioned problems with AirPods Pro, this is the product from before. I don’t see any major issues with the offered hardware. I don’t even remember any of the new “gates”, which says a lot.
Software Quality
Grade: B
As I said, I’m restarting my phone quite a lot, the software is okay, but can be much better. I think there is a lot to cover and Apple needs some time and resources, and it will get better.
Developer Relations
Grade: E
Whatever you think of the Apple vs Epic conflict, it appeared only because Apple is bad at “relations”. Sony and Microsoft have both even worse deals in their stores, but nobody says a thing because they manage it much better. Apple, on the other hand, thinks only developers have to pray to them. But it is a two-way street, and there is no App Store without developers. The sooner Apple will understand that the better. Otherwise, they will be dragged through all the courts all over the world and the result will be much worse than if they made the changes themselves.
Environmental and Social Issues
Grade: C
Apple still is dependent on China. I don’t think anything changed or can be changed in the nearest future. So, no change in the grade year over year.