Between the trash can Mac Pro going for a couple of years without an upgrade and problems with MacBook Pro keyboards, you could see how Apple was not very serious about the professional market (excluding iPad Pro, of course). But then Apple assured everyone they are working on the new modular Mac Pro and also release iMac Pro.
It was hard to imagine how Apple can release a more powerful machine and boy did they deliver. Speaking in car market terms this is super car. It is even close to the concept car. The amount of power this cheese grater looking machine has is unimaginable to me.
I still can’t believe there is a computer in the world, which you can just put on your desk with 1.5TB of memory. I don’t even hame so much storage between all my computing devices.
I hope pros are really happy with this announcement and will be able to use it. I can’t even imagine how much the top of the line configuration will cost, $40,000?
Pro Display XDR
This is probably the most controversial announcement from the keynote. This is the most amazing display I’ve ever seen. Basically Apple presented the $40,000 reference display for under $10k, now it sounds better?
Regarding the stand – I will sound like a fanboy, but this looks like the most precise and engineered stand for the monitor. Also, this display is for professionals, who have mounts already on their desk, the display part is swappable, so when they buy a new display they just put it in place of the old one. They don’t need a stand and it’s actually better that this one is sold separately.
The one thing I wish Apple would do and I think a lot of people agree – also make a prosumer display. Take iMac 5k display and sell it separately. Right now if I want to buy Mac Mini or even an external display for my laptop or iPad I have nothing from Apple, I sure won’t spend $7000 on a display.
Overall, even as someone who doesn’t need all this power, it was amazing to watch what is possible and it sure shows that Apple is still serious about pro Mac market.